Rising Star Systems

Booking Strategies, An Interview with Jeri Goldstein

This month we interview Jeri Goldstein, author of How to Be Your Own Booking Agent: The Musician’s & Performing Artist’s Guide to Successful Touring. In the call, Jeri will help to make the dreaded task of promoting yourself easier, less stressful, and more productive, for musicians and non-musicians alike.

Working Smarter, Not Harder

In February, we did a call for the Artists Marketing & Business Academy called, “Create Systems – Work Smarter, Not Harder” to begin to address one of the key mistakes artists make in their business. The essence of this mistake is to think of yourself in terms of a self-employed freelancer, going from gig to […]

The Art of Outsourcing – An interview with Tiamo De Vettori

outsourcing, business

This month we interviewed the LA Music Awards’ Male Singer/Songwriter of the Year, Tiamo De Vettori, on The Art of Outsourcing – how to get volunteers to enthusiastically do the things that you don’t like to do. He also touched on cross promotion – how to minimize your work and multiply your fan base, and […]

Creating Your Niche – A Conversation with Nancy Moran

niche marketing, business, sales

Everybody says you have to have a niche. But how do you create a unique and profitable niche that suits you? In this month’s Interview with an Expert, we’ll be interviewing successful performer Nancy Moran. We are talking with Nancy about niche marketing – one of her favorite topics. We’ll examine some real-life case studies […]

Procrastination vs. Keeping My Word to Myself

How do I get myself to do what I’m “supposed” do? So often, that’s what procrastination looks like. I’m supposed to be doing “A”, but instead I’m doing “B”. I’m supposed to get up and shower, but instead I’m cuddling with my kitty and drinking more coffee. But perhaps the problem is in the way […]

Procrastination – A Closer Look

In the August Newsletter, I wrote about procrastination and I promised to write more about it in the Artist’s EDGE Blog. And here it is 5 months later. The truth is, I’ve been procrastinating about blogging. Oh, the irony! In the Newsletter, my advice is to ask yourself, what’s really going on. So — let’s […]