Rising Star Systems

Internet Marketing 101

Artists MBA, Professional Program

SEO! SEM! PPC! Oh My! The internet has paved the way for the Artist Entrepreneur to create your own career without waiting for the record deal, the publishing deal or anybody to “discover” you. But learning what you need to know and figuring out how to apply it to your business can quickly become overwhelming. […]

WordPress Websites for Musicians – An Interview with Middle Tennessee Music

Small Barn Sound, Middle Tennessee Music

I’ve been saying it for years, MySpace, Facebook, ReverbNation – I don’t care – If you are (or want to be) a Professional Musician or financially sustainable Band: YOU MUST HAVE YOUR OWN WEBSITE! Thanks to platforms like WordPress, building your own website or hiring someone to build it for you no longer has to […]

Social Media – The Art of Engagement

Artists MBA, Foundation Program

Twitter, Facebook, LinkedIn, YouTube – OH MY! Social Media is everywhere and it’s clear that there are some Artists and business owners in the Arts & Entertainment Industry (including the Music Business, Film Industry and Publishing) who are using it to build real world success.  But there are a lot of people who are overwhelmed […]

WordPress Website Essentials with Jesse Petersen

You’ve heard me say it again and again, you need your own website. A My Space Facebook or ReverbNation page isn’t enough. To succeed in the 21st Century, you must have a web presence all your own.

For most people there are 3 obstacles to creating their own website and in my experience, Wordpress solves all three.

How to Get Started on Twitter

Artists MBA, Professional Program

I’ve done several calls over the last 2 years that refer to Twitter directly or indirectly, and there have been folks on those calls who either JUST started or have not yet started their Twitter account. If this is you, what are you waiting for? Feeling overwhelmed and just don’t know how to get started? Well, this is the call for you.

How to Integrate Social Media into Your Multiple Streams Business

Artists MBA, Professional Program

With Social Media (Twitter, Facebook, Linkedin, Reverbnation, My Space, Youtube and on and on), you have an unprecedented opportunity to connect with, interact with and deepen your relationship with your fans, clients and customers – FOR FREE!

For every artist who is taking great advantage of these tools, there are hundreds of you who are using them poorly, quitting after a few weeks, or even avoiding them all together. And I say, what a wasted opportunity!

Twitter for Artists – An Interview with Carla Lynn Hall

Twitter, Internet marketing

If you’re not using, or haven’t gotten the hang of, Twitter yet, it’s a great social networking tool that enables you to get your point across in 140 characters or less. It’s a great way to start and build relationships in less time than it take to send an email. People who are unfamiliar with Twitter often get bored before they see the opportunity that’s available. If you’ve given up on your Twitter account, or want to learn how you can use it to build your business, this workshop is for you!

Social Media – An Interview With Ariel Hyatt, CyberPR

social media, Ariel Hyatt, Internet marketing

Twitter, My Space, Face Book, oh my! Social Media is everywhere – but what is it really? And how do you incorporate it into your smart marketing plan, efficiently and effectively? Debra interviews Ariel Hyatt from Cyber PR

Website Maximizer: Is your website selling you?

Jeri Goldstein helps you to focus on your unique audiences, and create a unique experience for each of your audiences by making small and sometimes huge changes in your web presence set up. In addition to your main web site, we touch on your blogs and your social marketing sites. This class is applicable to any area of the Arts and Entertainment industry as we create a focus on your own unique audience or multiple audiences.